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Company loyalty

Corporate loyalty is a long-term strategy to keep existing customers happy and satisfied in order to increase customer loyalty and long-term value for the company. This is one of the fundamental pillars for the success of any company offering products or services. In this article, we will explore...

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Sports marketing

One of the most important sectors of the sports industry is sports marketing. Which focuses on promoting sports teams, events, and products through branding strategies, advertising, and other promotional tactics. Sports is an activity that involves millions of people around the world, and it is also...

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Sports E Marketing

Merchandising and licensing

Merchandising and licensing are two terms often used in the entertainment and fashion industries, but what do they exactly mean and what are their differences? Merchandising refers to the creation and sale of products derived from a work or image. For example, a TV series might have a merchandising...

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Sports merchandising

Merchandising is a practice that involves the creation and sale of branded products, that is, products that bear the name or logo of a company, organization, or event. These products include clothing, gadgets, household products, toys, and many other items. Merchandising has become an important part...

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